Monday 11 March 2013

The Pop Up Store!

The Pop Up Store

Who says you cant have fun while doing a good deed or two :)
The Cuddles Foundation organized its first Charity Pop up store Mar 8 and 9 at Mumbai

The pop up store was put up at a beautiful chic urban pent house of the Cuddles COO..who generously opened up her heart and home for a cause. On sale were beautiful home accents from Brands like Serenity and Freedom tree. Also on display were some unusual pieces of art from the art house- Aura Arts, Shoes and bags from Crimson. The accessories section was a huge hit with the visitors..

"The concept of pop up stores is such a rage and its for such a great cause- I just had to check it out"- said Naomi on of our visitors.

Another attraction was the garments brought in by designers Aditi Somani and Ami S.. not to mention the colour and air of festivity these lent to the store.

Visitors also donated food, supplements as well as Hygiene kit to the cancer afflicted children. All proceeds of the sales go to the Foundation towards cancer afflicted children and in support of pediatric wards at partner government Hospitals.

Thank you for all the partners and shoppers for making it a success.